Beauty, People, Creative Scharad Lightbourne Beauty, People, Creative Scharad Lightbourne

Braneka Bassett photographs with Bahamian photographer Scharad Lightbourne

Braneka Bassett, a former Miss Bahamas was flying into Nassau and contacted me asking if I wanted to shoot. Braneka, being local to LA, I knew this was the perfect opportunity to work together. We had tried so many times to collaborate but due to equally busy schedules, we never got the chance until now.

"Sure!" was my response of course and I spoke to Braneka about what type of look we could shoot because we only had a few hours with her! She even had a location secured before flying in and she told me that I'd love it; a house on Lake Cunningham.

With literally an hour before sunset, an incredible suit from Beach Bunny Swimwear, and a few simple Aldo accessories, the team and I captured Braneka doing what she does best and effortlessly at that! We got great frames and everyone was excited to shoot with this Bahamian beauty. 

Photography + Styling: Scharad LightbourneMUA: Antonya Jenoure // Hair: Kelly Pinder Grips: Malik Smith + Kenzi Thompson + Tariq Cartwright

Photography + Styling: Scharad Lightbourne

MUA: Antonya Jenoure // Hair: Kelly Pinder 

Grips: Malik Smith + Kenzi Thompson + Tariq Cartwright

WATCH THE FILM BELOW

Filmed by Tony Williams, Directed by Scharad Lightbourne

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"Market Value" Editorial photographed in Kensington Market, Toronto

While I was in Toronto earlier this year, I planned to shoot something, anything, anywhere in the city. The city is a breeding ground for creative ideas especially photography and on my 2nd trip there in 3 years, there was no question that I'd want to shoot in the Kensington Market area.

I called stylist Aziza Brown who immediately agreed to work with me again and when I told her where I wanted to shoot, she instantly came up with the style direction for the clothing. We just needed to put a team together and with the help of MORGAN Model Management, we sourced unique and diverse talents for the shoot. The final piece of the puzzle was MUA (makeup artist) Senita Rodrigues whose work I admired for awhile and I contacted her to work together and she was friendly and very open to my ideas.

On shoot day, we started about 8am that morning, using a parking garage as HQ, yes a parking garage! It was central to everything and we had covering so we made it work. The models were troopers changing in and out of looks and I actually scouted the market from high above.

Kensington was an incredible area, bustling with people, vendors, sights and sounds who all seemingly ignored the fact that I was photographing two unique and diverse models in the street, against doorways, in between stalls and up against walls. I was everywhere and loving the energy the market seemed to throw right back at me.

Check out the gallery below.

Photographer: Scharad Lightbourne
MUA: Senita Rodrigues
Stylist: Aziza Brown
Clothing Designer: Print Vintage
Shoe Retailer: Heel Boy
Models: Shakhira & Nadia Blackwood

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Creative, Lifestyle, People, Fashion Scharad Lightbourne Creative, Lifestyle, People, Fashion Scharad Lightbourne

Bahamian pop artist Keeya shoots new visuals for "Hella Good" single

Keeya and her team met with me a few weeks back communicating that they needed "sexy, fun and hype" images for the artist's new single titled "Hella' Good." We were sitting in Starbucks and upon hearing the song, I was amped and ready to go! I loved the track, especially the lyrics and immediately, I began to visualize the images in my head.

Her energy and artsy demeanor meant that I'd have a creative range with the set and images, plus knowing I'd work with my good friend and stylist, Lavonne Alexis of ShoptheCC meant that the wardrobe would be pin-point creative!

Popop Studios, Nassau, The Bahamas, was the perfect canvas to which we'd shoot Keeya and using props like inflatable flamingos (Luxury Floats Bahamas), tea party sets (The Tea Room) and a simple mattress meant that we'd have a storyboard fitting to the song lyrics. Keeya's edgy look only added to each frame and with a monster team, we banged out look after look like it were frames from an action movie.

WATCH THE BEHIND THE SCENES VIDEO!

LISTEN TO "HELLA GOOD" by KEEYA

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Creative, Fashion, Lifestyle, People Scharad Lightbourne Creative, Fashion, Lifestyle, People Scharad Lightbourne

Bahari Spring 2016 Campaign

With the rise of this local clothing giant, Bahari Bahamas Ltd releases their 2016 Spring Campaign. The campaign was shot in Nassau, The Bahamas at The Cliffs. With the talents of Miss Bahamas Universe 15/16 Toria Penn and male model Endierich Rahming, the bright and bold styles of their pieces strike lightning again!

I had the opportunity to preview the pieces for the spring collection before hand and I immediately got excited because every collection, the company seemed to improve tenfold from the last. My team was equally excited and impressed on shoot day agreeing that in fact, to date, this collection has been Bahari's strongest.

The set was alive with great electric energy from our team and models. We had our home base blasting music like we were in the club and with charismatic chatter, strong models and a hype crew, we rocketed through the looks shooting frame after frame with unbelievable precision shouting out ecstatically once achieving that "money" shot.

Photography + Creative Direction: Scharad Lightbourne

MUA: Ts Artistry

Hair: Yonarda Beneby

Styling: The Style Diaries

Models: Toria Penn, Endierich Rahming

Grips: Aaron Davis, Malik Smith

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Creative, Beauty Scharad Lightbourne Creative, Beauty Scharad Lightbourne

Eve

I was nervous about this concept…at first. I wondered if I would go too far in getting a message across and if people wouldn’t relate or grasp what I was trying to say as a photographer. As a child I’d always seen the portrayal of “Eve” as a beautiful Caucasian woman so my imagination got the best of me and I decided to go against all the imagery I had previously seen in any biblical illustration. 

I wanted to stay clean, within my style, conceptualizing elements that would add to my overall canvas. If Eve were a black woman, what would she look like? Would she be tall, short, skinny or fat? Would her hair be natural, straight, up or down? How would I show her creation, her temptation, her becoming more aware of herself and body? 

To do this I put together a group of talented and visionary people in the industry that I felt would carry this concept like it was their own. Creative director, David Rolle pieced the looks together for Eve, orchestrating hair and makeup to follow.MUA, Mandisa Kerr worked her magic brush craftily added the right accents and contours to our models face. Hair stylist, Jameelah Thompson along with her assistant Lovena Magloire created amazing crowns of hair to place on our model that fit the theme. 

As expected finding a model to play the role of Eve had its challenges. Because of the reptilian element, many models were skeptical about the representation or meaning behind a very recognizable prop. Selvinique Wright however was down the second I was finished explaining the concept to her. She was in and that was all. On set she moved her body and shaped her poses into works of soft and sultry sentences allowing David to form her into the character “Eve.”

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Creative, Beauty Scharad Lightbourne Creative, Beauty Scharad Lightbourne

Eidolon: The Alien Beauty

In ancient Greek literature, an eidolon (plural: eidola) (image, idol, double, apparition, phantom, ghost) is a spirit-image of a living or dead person; a shade or phantom look-alike of the human form. – Wikipedia 

Combining efforts with a killer creative team, photographer Scharad Lightbourne explores a new concept titled “Eidolon” where he attempts to model Clarisse Pelanne into an unknown being. His inspirations coming from fantasy, extra terrestrial life theories and his love of sci-fi, he creates a unique twist on beauty photography. This alien-like beauty shoot is a conceptualization of that. Working along side MUA, Italia Williams of Eye Candy Makeup, Scharad attempts to bring you “Eidolon: We are not the same.” 

The entire “alien beauty” concept came to mind literally overnight. But with weeks of research and multiple conversations and brainstorm session with the style team, these images came together beautifully. Initially showing an image to people, their first reaction was that the model appeared “unreal” however, they also commented that you were still able to see the beauty in them.

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